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The 4 Pillars of Successful Digital Transformations,



Despite many years of debate, understanding digital change for established companies remains a difficult task. People who lead the digital transformation are at a crossroads and face competing requirements from marketing, IT sales, operations, and even sales in the absence of a clear understanding that the wrong people get placed in charge, using inadequate resources, and incorrect KPIs which set the digital transformation plan up to fail.

The trick to sift through the fog is recognizing that digital transformation isn’t an individual thing but a multi-faceted process with different goals based on industry and maturity as we needed to alter our understanding of computers following their introduction as a device that could be used to perform only a few tasks on the edges of an organization, to one that can perform a variety of functions in a variety of ways. Hence, it’s time to shift our understanding of digital transformation. We must move away not as a singular concept but recognize that digital transformation is a broad term that means various things for different sections of an organization. Doing this can identify the kind of digital transformation you’re discussing and then prepare in line with the changes you want to make.

Based on our research on businesses going through digitization, we present an uncomplicated framework to cut the clutter and competing demands. The framework defines the four main pillars of digital transformation that we observe today: IT uplift and the digitization of operations, digital marketing, and digital business. Each of these is integral to the majority of companies on the journey of digital transformation. Suppose you don’t know the differences between them. In that case, it’s challenging to figure out what you should do next or what to do with the money -the tools, resources objectives, C-Suite sponsors, and KPIs needed to succeed are different for each situation. Knowing the differences in requirements can help you make informed choices and clearly define your way forward.

The right pillar place to start your company depends on your specific situation, requirements, and digital maturity. Most companies begin to tackle the first pillars we discuss at the beginning of their journey to digital transformation, but as they get older, they will continue to further posts. Here are the four pillars and the steps you can invest in the right way to ensure your success.

The Four Pillars

IT boosts many businesses. It is essentially an opportunity to use the budget allotted towards “digital initiatives” to modernize communication and IT systems within your company. Digital transformation begins by upgrading IT infrastructure within the business and mobility infrastructures, data lakes, and the cloud. When it is completed, the IT upgrade gives your business the latest tools to improve efficiency for employees, reduce maintenance costs for IT, and greater satisfaction among employees.

Certain companies are already into this process, but many others have questions about how to improve their digital infrastructure. It is usually the first step of the journey to digital. It takes an IT architect and time yet promises modern platforms and more efficient tools to meet customers’ needs with lower costs of maintenance. However, investments are still needed for older digital businesses to implement modern tools like artificial intelligence.

Typically, usually CIO or CTO is the person who should be in charge of this aspect of digital transformation. The key indicators of success are access to the latest tools, lower maintenance costs, higher satisfaction of employees, and improved business performance. To support this, IDC research shows that companies implementing the process of ERP moved to the cloud as part of the digital transformation program before the outbreak of COVID-19 did better than those that did not.

Digitizing operations A third crucial element of digital transformation is typically addressed earlier in the journey to digital transformation. Digital transformation is improving, simplifying, and streamlining existing processes. The objective here is to use digital tools, such as the most advanced technologies like AI 5G, AI IoT, and 5G to speed up business growth.

It could be replacing analog processes with digital ones in its simplest form. Sometimes, it’s about changing the system’s design to accommodate the requirements of today’s customers. For instance, when PayPal offered payments via email, they needed a lot of time to make sure that they complied with regulatory requirements. However, facilitating the immediate payment required in the current market requires rethinking the structure of PayPal by combining the previously separate divisions for compliance and expenses into one organization. This is not just about changing analog processes to digital ones. It’s about redesigning the company and the digital strategies to serve the customers better.

Digitalizing operations is an essential aspect of digital transformation, in that in the absence of it, your organization will be out of reach by more efficient employees. An organization may start its journey towards digital transformation by digitizing its processes, and then as it develops, it will redesign processes completely. As companies redesign their operations, they begin to explore more possibilities for transformation. For instance, when a European retailer made changes to its platform to better serve customers better, it realized that it could also sell different products of other retailers through its upgraded eCommerce platform as well as automated logistics, allowing the retailer to build an entire ecosystem of goods and services that third-party sellers to provide its customers.

Due to the necessity to know how the business operates, digital operations generally perform better when supervised by the COO or CFO. It requires time and resources; however, as determined through the central KPIs, the advantages include time-saving money and people to tackle business issues and satisfy customers.

Digital Marketing If you’re searching for ways to gain clients, increase brand recognition and profile clients, or even sell your products online, you’re following the pillar of digital marketing. This pillar differs from other pillars due to its emphasis on using digital tools that allow you to interact with and market to customers. It is not surprising that it requires different resources like investing in capturing accurate data, using digital tools, including artificial intelligence to help understand customers and their needs, and a presence across all channels.

Many retailers across the world use the digital channel, AI, and prescriptive analytics to gain access to customers and prospects and build digital marketplaces, viral marketing campaigns, and geo-targeting campaigns. Businesses also employ artificial intelligence to recognize and respond to critical customer behavior, such as identifying customers who are likely to abandon your company and intervening before leaving.

Typically the CMO is the one who initiates this process and should concentrate on KPIs like ROI on marketing investment as well as reducing costs for customer acquisition and the generation of large amounts of data that could be used to attract new customers and improve the service to existing customers.

Digital technology presents a variety of new opportunities for established businesses. To take advantage of these opportunities, some of which could be very disruptive, requires both the capabilities to innovate and the digital for testing and pivoting to new avenues of growth. Digital technology could provide an opportunity to develop innovative business strategies, create new offerings and products, and even join forces with a vast ecosystem to generate new growth opportunities.

The CEO, or the head of sales, oversees these initiatives due to the necessity for agility, investments, and, most importantly, an experienced team that can run experiments to verify the business opportunity. The reward is new revenue sources and profit. However, the KPIs are more complex and typically measure unit economics that you have created to solve an important customer issue and make profits. Many companies have these opportunities at their disposal, but capturing them requires more digital maturity than an IT upgrade or digitizing processes.

A large retail bank we looked at was involved in a variety of sectors, including transport (ride-sharing), distribution of content (music and television), e-health, and the retail marketplace, to name just a few. The CEO’s first deputy was responsible for the transformation and built up a team of people who were able to innovate and test and create every new business. In this digital department, executives were also tasked to digitize the entire ecosystem and a separate department that had an obligation to construct and maintain the new ecosystem. The bank examines its capacity to improve customer retention within the primary financial services industry to determine if they are doing well. More importantly, new companies measure how many daily or monthly average customers, engagement levels, and cross-selling possibilities.

The Digital Journey

Everyone who has experienced the benefits of digital transformation has described it as a trip. Digital transformation is slow and involves a series of evolving and sometimes radical actions. As with any process, you must first determine the best path to take. Most companies start with IT uplift and digitalize their operations, then transition to digital marketing and business development. However, all four pillars are crucial to the digital transformation process, and they could occur in a different sequence. The most important thing to be successful is to be clear that digital transformation isn’t just one thing but multiple aspects. The right leader and the right resources and success metrics towards each pillar can make a massive difference to the win.

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How to Make the Most of Your Day While Working at Home



Working from home offers great flexibility. But sometimes, you may feel distracted or distant from the work at hand. If you find it difficult to maximize your productivity when working from home, you’re not alone. So here is how to make the most of your day while working at home.  

Start Your Day Off Right 

An easy habit to fall into when working from home is rolling out of bed and onto the computer. When you start getting into this habit, you are losing valuable time you can use to start your day off right. Try instating a morning routine to get energized and in the right mindset for the day. 

Pick an outfit to work in that isn’t pajamas. Dressing the part can push you to be more productive throughout the day. Being ready for the day will also prevent you from wasting time putting yourself together for video meetings or impromptu on-screen chats. 

Set Up Working Hours 

When you’re working from home, it can be easy to move from task to task with little rhyme or reason. When you don’t have set working hours, you can easily start procrastinating instead. To avoid this you need to set up working hours for yourself. 

The best part about working from home is setting up these hours in whatever way works best for you. You may want to work in a two-hour burst with breaks in-between. Or you might prefer blocking off four-hour blocks in the morning and evening with time in the middle of the day for other activities. No matter how you decide to split it up, you will be more productive and accountable when you set up concrete working hours throughout the day. 

Organize Your Space 

One of the difficulties of working from home is your personal life and work-life blending together. It can be impossible to focus on your work if there is a big pile of dishes in your line of vision. You can take time out of your work from home day to keep your space organized. 

During one of your breaks you can organize all of those dishes on a sink rack so they aren’t cluttering your space. If you’re not sure how to clean that space, you can check out some great over-the-sink rack options too. 

Doing small organizational tasks throughout your day can keep your home consistently clean as well. So you can always have a peaceful place to do your work. 

Plan Out Your Day 

With seemingly endless time during the day when working from home, you can easily make the most of your day by planning it out. There are many different methods for planning your day. You can use a classic planner to block out important meetings, dates, and deadlines. 

If you have to work on multiple projects at once, then using project management software can help you keep everything organized. Using planning tools can also help you set milestones and goals in your work. 

If you were in an office, these goals may have been set by a manager. But when you’re working from home it can help to see your own goals and deadlines on a planner to point you in the right direction. From here, you can start breaking down tasks into actionable items. Then, you’ll be able to work on them in your dedicated working hours and make the most of your day. 

Take Thoughtful Breaks 

When you work at home you can make the most out of your breaks. You can do different activities to keep yourself energized and ready to conquer more tasks. Take these times throughout the day to work on yourself. You can do activities on your breaks like:

  • Reading a chapter of a book
  • Doing a 15-minute workout
  • Taking a stroll with your dog
  • Running a quick errand 

When you are working at home, you have the flexibility to incorporate your ideal lifestyle into your workday. So try to use your break times to do things that you wouldn’t be able to do if you worked at an office. 


Working from home is the new normal for most people. Finding ways to make the most of your day may feel overwhelming, but it’s a great way to plan out your tasks and improve productivity. So get out there and make every day great while working from home. 

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Even though the Kashmir Great Lakes Trek has been awarded the title of Gateway to the Eden;One can still define its immense beauty.The Great Lakes Trek in Kashmir is one of the best treks in Kashmir.The beauty is so rich and unique that it dominates every other breathtaking place in the world.Still,competing with each other for the crown of ‘Most Charming One’.


It is not uncommon to find such beauty and adventure in a single trek.Well,the Kashmir Great Lakes trek is also not ordinary.The long trek of 8 days and nights crosses 4 passes in just one trek. It sounds unusual,but it’s true.


The entire trail is full of attractive and clear views.This means that thoughts remain free from all obstacles.You will not find any human settlement or forest chain,or any other obstacle that can block your view at such a height.


Apart from its breathtakingly beautiful views, this Kashmir trek also has a thrilling stretch along the way.How to go hiking close to POK border? Part of the trek travels along Pakistan Occupied Kashmir.Does it sound tempting or terrifying?You decide.


One thing you must note about KGL- it is always about the journey and not the destination.Walk through 6 different meadows marked with flowers and 7 different ancient Kashmir Great Lakes.They are giving competition to each other in terms of their beauty.


Translated as‘Naked Mountain Nanga Parbat has the highest mountain face in the world.Also,it is the ninth highest mountain in the world.Nanga Parbat has tremendous vertical relief which makes the climb deadly. Exciting, right!The Kashmir Great Lakes Trek is often abbreviated to KGL. One of the most ornate treks in this entire wonderful country.Join us on a journey through vast meadows, sparkling lakes, stunning landscapes and much more.


Shekdur Campsite (also known as Tabletop) is the first destination on the Kashmir Great Lakes trek.It is a vast grassland with flat meadows and is surrounded by forest and mountains.Sonmarg valley can be seen at some distance from this point. The sunrise from this place is really spectacular.The place also has a shepherd’s hut where one can get snacks like tea, kahwa and Maggi.


The trek starts from a small village called Sitakari near Sonmarg.The trail begins by going up and down dense forests, crossing rivers and streams.As you progress, you will pass through endless meadows and landscapes with all shades of green and brown.You will also cross high altitude passes like Gadsar Pass and Jaz Pass where you may also get snow depending on the season.


During the 07 days of your visit to this beautiful place, you will be trekking and hiking in a country where life is simple and the air is thin.Kashmir Great Lakes Trek gives an opportunity to witness the lifestyle of the people of Kashmir.There are also some shepherd’s huts on the trail where nomadic tribesmen of Gurjars and Bakharwals live with their cattle.These people are the most polite and lovely people.


The Kashmir Great Lakes Trek is a unique experience for many reasons.The trekking route offers a unique variety of landscapes and views of spectacular,snow-capped mountains such as Mount Harmukh.The geography and changing seasons have made it unique from looking like trekking to other parts of the Indian Himalayas.The untouched beauty of this remote place has its own charm which you will not find anywhere else in the Indian Himalayas.


Each day you’ll be camping in the gorgeous meadows on the shores of alpine lakes.Each campsite on the Great Lakes Trek is beautiful,although individually, our camp near Krishnasar Lake was the prettiest.If the moonlight is weak then you can see millions of stars at night and also the Milky Way.The views of the camps during sunrise and sunset were absolutely magical.It is recommended to extend the itinerary by a day or two as buffer day.That you can spend the extra day at one of the camping sites and enjoy the raw and beautiful.


As the name suggests the Kashmir Great Lakes Trek takes you through more than 12 alpine lakes.Where each lake is prettier than the other.An interesting thing about these lakes is that some lakes are named after Hindu deities.With their immense beauty and turquoise colored water,these lakes are a visual delight for the trekkers.

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Every person wants to decorate his beloved house a bit like the planet of his dreams, whether it’s small or big. Tapestry is one among the  ways to offer an excellent look to the house. No matter whether the home is big or small, these tapestries provide a stylish  look to the house .Today time tapestries are used in unique and  very different ways.  The primary room in the entire house is the living room and it definitely provides the best impression to the guests visiting your home.

Wall tapestry is a great way to design a way to make the walls look attractive. You are also  able to express yourself and your aesthetic sense in the stylish possible way by designing your house. There are many tips which  help you beautify your home in the best possible way even without an interior designer.

10 living room wall décor ideas

1)  Hanging Geometric Winter Snowflake Cutout

This living room exudes the spirit of a bright winter day. The roaring fireplace, plush white rug, and adorable sledge-shaped coffee table all come together to create a playful setting. Geometric snowflakes hanging on the wall accentuate the theme while adding modern texture. The warm yellow paint on the wall shines through the cutouts in the decor, making you wonder whether you’re looking at a glistening snowflake or a gleaming sun.

2)  Colorful local cartography

A map is a great way to bring the outside world into your home. This bright and colorful map stands in front of a white wall and fills the room with excitement. Bold patterned pillows pull off shades of pink and orange and help tie the room together. You can choose to hang either a map of your country or a map of a place you would love to visit one day.

3)  Funky Square Wall Decor Ideas

Many fine examples of art take advantage of the colored paint below. This set of patterned squares stands apart from the plain green wall; The space between each square becomes a new part of the design. The swirling combination of black and white is interesting but not too busy, which makes it a great choice for living room wall decor.

4)  Rainbow Ribbon Hanging Wall Decoration

Who said there should be curtains for windows? This lovely piece uses a curtain rod to hang it off the wall. Each ribbon matches a color elsewhere in the room. The ribbons flutter with every light breeze, adding a bit of momentum to the room’s design. Consider hanging some string lights behind it to create an eye-catching glow.

5)  moody blue abstract floral painting

This color matches perfectly with the brightly colored coffee table in this painting. The simple room design works well with an intricate piece of art to create a modern and moody feel.

6)  Elegant Golden Living Room Wall Decor

This piece of art is delicate and ornate. Simple gray lines and shimmering gold paint add to bring out the image of beautiful flowers. This type of art wall adds class and luxury to the design of the room. Pair it with other golden embellishments to really bring out the color and shine.

7)  Colorful abstract art piece

This room has white walls and a white sofa, which means there is nothing to distract from the gorgeous colorful painting. The design is abstract but spectacular; Each splash of paint brings out the mood and emotion. Flowers and plants have been placed on either side of the painting to frame it with natural colours.

8)  Pattern Paper Chain Curtain Design

Have you ever made chains of paper as a kid? This unique piece of art takes a classic technique and brings it to a whole new level. Each series is cleverly threaded with different colored episodes. There’s color, speed, and curiosity in this decor.

9)  Simple Stencil Living Room Wall Decor Ideas

Sometimes art hangs on bare walls. And sometimes, the art is the wall. This design takes advantage of a  geometric pattern to create something visually pleasing. The triangles point away from the vertices, making the space appear larger than it actually is. 

10)        Three Panel Thematic Print Art

A Tripitaka is a piece of art expressed in three panels. These artsy prints all fit the same delightful pineapple theme. Matching golden frames tie the pieces together and add a touch of class to the gallery wall. A neutral sofa features throw pillows that have been chosen to match the printed colors; The result is warm, fun and definitely trendy.

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